Huafeng Shoes Factory was founded in 1993, VOIT brand was founded in 1997, is the first domestic brand to produce basketball shoes, is China's first street basketball large-scale sports event "Shake the Sky China Street Ball Tour" initiator, more than ten years, Walter has always been committed to building a "sports brand to meet the all-round needs of consumers", has developed into a collection of product development, production management, channel operation in one of the strong brand.At present, Walter has thousands of terminal outlets across the country, and there are still hundreds of terminal outlets, and its products sell well in more than 30 provinces, municipalities and autonomous regions across the country, and are exported to more than 20 countries and regions overseas.
Our shoe factory obtained the "ISO9001-2000" certification in 2002, which is one of the earliest factories in the Fujian Putian footwear industry to obtain the ISO9001-2000 certification, and obtained the "ISO9001-2008" certification in 2009.With excellent shoemaking technology and stable product quality, Walt company was selected as the first batch of national footwear standards committee members, and has become a long-term partner of the national footwear testing center, and has been invited to participate in the formulation of national standards for the industry for many times, and is the drafting unit of national standards for national professional basketball and volleyball shoes.Over the years, it has been OEM production for international famous brands: Converse (Converse), AND1, Fila, Prince, Skechers, Disney, WINK, BROOKS, VICTORY, SPEEDO, TOMMY HILFIGER, Li Ning, Anta, Xtep, etc., which are exported to more than 20 countries and regions overseas，The VOIT produced by the company has won the titles of "China Famous Brand Product", "National Inspection-free Product", "China Famous Trademark", "China's Top Ten Sports Brands" and so on.And in 2007, it passed the honor of being one of the few in the country and the first in Putian City to be assessed by the General Administration of Quality Supervision, Inspection and Quarantine of the People's Republic of China.The company has won the honors of "Fujian Province Advanced Enterprise in Quality Management", "Fujian Enterprise Technology Center", "National Light Industry Quality and Efficiency Advanced Enterprise", "National Contract-abiding and Trustworthy Enterprise" and so on. With a rich international vision and leading innovation and development capabilities, and adhering to the design philosophy of "speaking professionally", Walter R&D and production base has successively developed three technical patents of "Palm Kinetic Energy", "Tiandun" and "Kinetic Energy A", nine design patents and invention patents for lightweight modified rubber foaming that lead the industry level.
In 2003, it signed a contract with the Chinese women's basketball team as the spokesperson of the corporate image and became the exclusive supplier of shoes for the Chinese women's basketball team.In 2006, Walter's brand strategy was comprehensively upgraded, and together with basketball superstar Wang Zhizhi, it spent a huge amount of money to establish a "basketball push base" in 72 middle schools across the country to create the largest "basketball star cradle" in ChinaIn 2008, Walter joined hands with Sohu.com, the sponsor of the Olympic Games, to win the marketing of Walter, help the Olympic Games, and advocate national sports.In 2010, the Walter brand launched a blockbuster attack, joined hands with the world's top street basketball team S.K.Y. to jointly promote the development of basketball culture, and carried out a series of activities of "Walter China Streetball Tour" in dozens of cities across the country for three consecutive years, during the same period, the Walter brand landed in the NBA, East Asian Men's Basketball Championship, Men's Basketball Asian Championship and other international basketball events, and cooperated with the Wizards, Rockets, Spurs, Mavericks, Bulls, Magic, Suns, Warriors, Bucks, Trail Blazers, Thunder, Celtics, and Timberwolves. Demonstrate the charm of the brand on the international stage.
